MyFrance contest in Instagram with bmibaby reaches 2500 entries
We are delighted to announce our first finalist for #myfrance. We’ve already had 2,500 entries!
Remember we are partnering with bmibaby throughout our visual destination campaign to encourage people living in bmibaby´s destinations to get involved and provide glimpses into the places they know and love.
As we did in recent actions, next guide to be released will be for France and called #MyFrance. Last week we launched the competition on Instagram with our Igers France group, asking you to submit your Instagram pictures of France using the tag #myfrance.
With your help, we want to bring the cities and sights of France to life. We’ve made a brilliant start with over 2,500 images already tagged – thank you for all your fabulous entries!
Today we are pleased to announce that our first week finalist for #myfrance is taken by Pinar Kuster, @pinikuster on Instagram, and is pictured in the right side. bmibaby jury felt the picture really captured the beauty of France, other Instagramers agreed too – the image has received 104 likes so far.
This image is the first of three finalists, with the next finalist announced on 27th April and the last on 4th May. After the last finalist is revealed, all three finalist images will be put to vote for one week. An overall winner for #myfrance will then be chosen from the finalists to receive a free pair of flights on the bmibaby network!