Instagram competition ‘Diet Coke Style Show Down’


Style it light!

Do you want to re-create your own style on the catwalk and win a VIP pass for two to the Clothes Show Live PLUS overnight accommodation and travel? All you have to do is upload your favourite picture of yourself to Instagram in a FashionistaRomantic or Rock Chick look via the #DietCokeCSL hash tag and the three most stylish people from each category will win the prize!

How does it work and how do you win?

In association with Clothes Show Live, Diet Coke organizes an Instagram competition called ‘The Diet Coke Style Showdown’, where three instagram users can win a once-in-a-lifetime fashion prize. To enter, you must upload a photo of your outfit and tag it with #DietCokeCSL. The entries are pulled through to Diet Coke’s fashion site and the Clothes Show Live website. There’ll be one winner for each theme (based on the Diet Coke puppets): Rock Chick, Fashionista and Romantic. Winners will be picked by a panel of fashion experts, and will get a VIP package to the Clothes Show Live, which includes their outfit being re-created and modelled on the catwalk!

Full prize details

Three winners will receive a pair of VIP passes* to Clothes Show Live, which includes overnight accommodation and travel for two. The winners’ ‘looks’ will also be recreated on The Diet Coke Image Catwalk at the Clothes Show Live and featured on screens throughout the Show. They will also receive Diet Coke goodies! Nine runners up will receive two tickets to the Clothes Show Live and Diet Coke goodies.
*VIP passes includes: VIP lounge access, VIP goody bag, a chance to mingle with the celebs, VIP seats in Clothes Show Live Fashion Theatre.


More information

Uploading pictures starts on Monday 15th October and competition closing date is Friday 23 November 2012 (midnight)

Twitter @StyleItLight | Facebook: Diet Coke | See full Terms & Conditions


Let’s instagram fashion!




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