Light, Rio de Janeiro’s electricity company celebrates its birthday 100 in Instagram.
The challenge launched by Euro RSCG Rio
has been very well received among our Brazilian Instagram Fans
and more than 3.000 photos
has been already tagged.
The #InstaLight tag is still alive, inspiring people. The initiative offered numerous creative images – and the profile @conexaolight
in Instagram went from zero to up to hundred followers in few hours. Our IGersBrasil community
efforts have been definitely rewarded.
Next 21 st December, Light will deliver three iPads2 to the lucky winner elected among the #InstaLight Top100 IGers.
Those pictures selected by a jury are available here on this special photo album at Light’s Facebook Fanpage
Between 21/12 and 30/12, the finalists pics will be exhibited in the windows of Light’s headquarters, with special light guns projecting all the photographs on the building itself, covered with a special reflecting film.
With Instagramers Rio @IGersRio
’s help, social networks are starting to plan the greatest #InstaMeet
on the opening day at Avenida Marechal Floriano, 168 Center – Rio de Janeiro – RJ
This initiative has been created, planned, approved and executed by IGers: @AndreGalhardo, @MarceloColi, @RFLomelino, @NelsonVasconcelos @AnnaLetiCohen @fbidoia @irenecalado @jordanagarcia @leticiahermont, @pbicalho